Martech Manager - App

Job Description

Forward Role have partnered with a global retailer looking for an experienced Martech Manager - App to take ownership of the App Marketing technology and media stack. This role will be responsible for driving growth across the iOS and Android apps in the UK and internationally.

You'll be a key member of the Performance Marketing team , acting as the vital link between Marketing and the App Product Owners. This is a high-impact role where you'll shape how the business activates, measures, and optimises app media at scale - helping the business to unlock the full potential of the mobile ecosystem.

Note: This is a 12 month fixed term contract.

The Role

You'll be the go-to expert for all things app marketing technology and app media strategy. You will:

• Own and evolve the App Marketing Technology stack , including MMPs and deep-linking solutions
• Design, develop, and manage...