Job Description

Web Personalization (Marketing Activation)

  • Expertise in Adobe Target, A/B testing and digital channel optimization
  • Focus on personalized customer experiences

Web/Digital Optimization (Marketing Analytics and Tech)

  • Hands on with Adobe Analytics, Tealium, Adobe CJA, and third-party tools
  • Enhancing digital journeys and campaign effectiveness

Web Content Management (Digital Enablement)

  • Development and implementation using Adobe Experience Manager (AEM)
  • Content creation for Bank's websites, forms and offers

Skills Required
Adobe Analytics, adobe target

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