Job Description

Description

A champion of data-driven marketing and drives the development of effective media strategies across her/his business squad.

DUTIES AND RESPONSIBILITIES:

  • Converts the Marketing Brief into a Media Brief to streamline and guide agencies to develop business-building media strategies based on brand objectives. 

  • Co-develop with the media agencies data-driven media planning strategies and media plan for his/her brand. 

  • Collaborate with Comm Strat, Creatives, Analytics, and other teams to oversee the deployment and activation of an integrated marketing campaigns.

  • Manage overall campaign implementation to ensure timely launch, proper execution and tracking. 

  • Lead campaign measurement and reporting by defining media success KPIs aligned with campaign objectives and evaluating campaign performance together with media agencies to deliver actionable insights. 

  • Monitor campa...

  • Apply for this Position

    Ready to join Globe? Click the button below to submit your application.

    Submit Application