Job Description

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. The Group, a world leader in the luxury sector, operates in more than 45 countries with the PRADA, Miu Miu, Versace, Church’s, Car Shoe and Luna Rossa brands, and has employees of over 100 nationalities.

JOB PURPOSE

The Performance Media Specialist will manage SEM campaigns for Miu Miu, coordinating agencies, developing and implementing strategies, overseeing campaign performance, and providing valuable insights to drive business objectives. She/He will report to the Performance Media Manager being part of the Performance Media Team.

RESPONSIBILITIES

  • Develop and execute SEM strategies aligned with the overall marketing calendar. 

  • Collaborate with internal and external teams to procure and manage creative assets and copy for SEM campaigns.

  • Ensure accurate implementation of ad creatives, product feeds, and...

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