Job Description
The website is for an individual financial advisor who is an:
AMFI Registered Mutual Fund Distributor (MFD)
30+ years experience in Mutual Fund industry
Prior experience working with an Asset Management Company (AMC)
Solo advisor model — not a large firm/team
The website should position this as a trust-led, experience-driven advisory practice.
2.Website Objective:
The website should:
Build credibility and trust
Highlight advisor experience (30+ years)
Present services clearly
Provide investor education
Generate consultation enquiries
Maintain AMFI compliance language
Avoid promotional / return-promise language
Primary goal = consultation enquiries, not product selling.
3.Design Direction
Style required:
Clean, professional, corporate finance look
Blue + white color theme
Minimalistic
Trust-oriented
No flashy animations
No startup/agency style visuals
Use finance-themed graphics (charts, planning desk, growth visual...
AMFI Registered Mutual Fund Distributor (MFD)
30+ years experience in Mutual Fund industry
Prior experience working with an Asset Management Company (AMC)
Solo advisor model — not a large firm/team
The website should position this as a trust-led, experience-driven advisory practice.
2.Website Objective:
The website should:
Build credibility and trust
Highlight advisor experience (30+ years)
Present services clearly
Provide investor education
Generate consultation enquiries
Maintain AMFI compliance language
Avoid promotional / return-promise language
Primary goal = consultation enquiries, not product selling.
3.Design Direction
Style required:
Clean, professional, corporate finance look
Blue + white color theme
Minimalistic
Trust-oriented
No flashy animations
No startup/agency style visuals
Use finance-themed graphics (charts, planning desk, growth visual...
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