Job Description

About Function/Department

About Bennett, Coleman & Co. Ltd. (The Times of India)


We are India's largest media conglomerate, known for our leading publications such as The Times of India, The Economic Times, and many others. With a rich heritage of over 180 years, we are dedicated to delivering news, information, and entertainment to millions of readers across the country. Our commitment to journalistic excellence, innovation, and integrity makes us a trusted name in the industry.


As our reputation precedes us, we are a Print++ company, with print being our core, on a transformative journey to bring newer content consumption experiences.


Come be a part of our growing family!

About the Position

Results and Market Development (RMD) represent the circulation arm of the organisation. The RMD department also focuses on generating sales and increasing readership for BCCL publications. The function begins from mail room packing and dispatch right up to delivering the newspaper to the reader. It is responsible for enabling more and better audience aggregation and for driving newer revenue streams from reader engagement. This is done by reaching out to different segments and expanding the horizons onto new ventures. 

Areas of Responsibility

  • Responsible for execution of Sales targets in the assigned territory through vendor and dealer network at optimal cost.

  • To execute methods/strategies to strengthen the distribution channels and vendor relations

  • Keeping track of competitor activities through constant monitoring of markets.

  • Excellent communication skills with a flair for sales

  • Graduate / Postgraduate with 3-6 years’ experience in sales preferably from FMCG sector/ Insurance sector/ telecom sector/ banking sector

  • Should be well versed in speaking English, Punjabi and Hindi

  • Having own 2-wheeler is mandatory

  • Monthly plan for acquisition activities with day wise target

  • Should have a very good flair of Direct Selling and Customer behavioural pattern

  • New readership acquisition in household and out of home segments.

  • Responsible for overall depot PO target

  • Listing of opportunities in the area (Apartments, out of home clients);

  • Benchmarking of penetration with help of Depot Operation Executives

  • Closure of activities with Brand team and listing with help of Response

  • Out-of-home calls for acquisition

  • Scouting data for readers (affluent readers);

  • Working along with vendor/beat boy for reader identification and conversion

  • Coordinate with trade marketing/Brand teams for visibility of brand

  • Kiosk selling.

    • Educational Qualifications Required

    Graduate / Postgraduate 

    Relevant Experience

    2+ years’ experience in sales preferably from FMCG sector/ Insurance sector/ telecom sector/ banking sector

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