Job Description
Lead and scale the company’s omnichannel strategy across Emerging Markets, ensuring a consistent, insight-led, and compliant customer experience while enabling local flexibility. This global leadership role defines direction, strengthens enterprise tech and AI enablement, and drives cross-market adoption and measurable impact.
Key Responsibilities
Define and execute the global omnichannel vision and roadmap aligned with client’s business and brand priorities.
Lead enterprise-level tech enablement, ensuring scalable and interoperable Mar Tech/CRM capabilities (SFMC, Veeva, Tealium, etc.).
Champion AI-driven engagement, personalization, and decisioning across channels and markets. • Establish and evolve global-to-local operating models (RACI, governance, intake, prioritization) for consistency and agility.
Drive adoption through structured enablement, training, and a community of practice to uplift market capability.
Partner with Product, Tech, and Data teams to ensure ...
Key Responsibilities
Define and execute the global omnichannel vision and roadmap aligned with client’s business and brand priorities.
Lead enterprise-level tech enablement, ensuring scalable and interoperable Mar Tech/CRM capabilities (SFMC, Veeva, Tealium, etc.).
Champion AI-driven engagement, personalization, and decisioning across channels and markets. • Establish and evolve global-to-local operating models (RACI, governance, intake, prioritization) for consistency and agility.
Drive adoption through structured enablement, training, and a community of practice to uplift market capability.
Partner with Product, Tech, and Data teams to ensure ...
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