Oncology Product Manager Lung

Job Description

Lead the annual marketing strategy and execution for assigned Lung oncology indications, driving sustainable growth through deep market insight, strategic stakeholder engagement, and cross-functional coordination.

Key Responsibilities:

• Own the annual marketing plan: positioning, segmentation, multichannel tactics, and operational roadmaps with clear KPIs and timelines.

• Analyze market dynamics and key accounts (public and private): competitive landscape, access pathways, decision mapping, demand forecasting, and business scenarios.

• Work along with Oncologist and other specialties involved in the Lung Cancer patient journey

• Design and implement effective engagement plans with key stakeholders (oncologists, pneumologists, medical societies, payers, hospital decision-makers, KOLs, patient advocacy).

• Build data-driven commercial strategies using demand, sales performance, ado...