Job Description

Key Responsibilities:

  • Develop and implement online PR strategies aligned with the company's brand and public relations objectives
  • Identify and build relationships with key digital media outlets, bloggers, influencers, and online communities
  • Pitch and secure digital media coverage, interviews, and guest posts to increase brand visibility
  • Create compelling digital content including press releases, blog posts, articles, and social media updates
  • Monitor online sentiment and mentions of the company, products, and services across various platforms
  • Execute crisis communication plans to address negative publicity and manage online reputation effectively
  • Develop and manage influencer marketing strategies to enhance brand trust and engagement
  • Participate in and engage with online forums and social media conversations to represent the brand positively
  • Host or coordinate online PR events such as webinars...

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