Paid Media Analyst (Digital)

Overview

At PGD, the Digital Media Analyst is responsible of leading the digital campaigns for the assigned advertisers. Implementation, optimization and reporting of the paid media advertisements are the most important aspects to achieve the campaigns KPI’s performance goals.

Responsibilities

• Implementation, optimization and reporting of the paid media advertisements are the most important aspects to achieve the campaigns KPI’s performance goals.

Qualifications

• Key Qualifications: 1 to 3+ years of experience using digital marketing platforms, campaign management/optimization, or digital media operations.
• Experience using one or more Paid Media Platforms related to Paid Social, Paid Search, and/or Programmatic Tools or platforms like Meta Ads, LinkedIn Ads, TikTok Ads, Google Ads, SA360, Google Analytics, Shopping, DV360, TTD, and/or Campaign Manager, etc.
• Experience implementing and monitoring digital ma...