Paid Media Campaign Manager

Salary - Upto 5-6LPA

Experience - 2-3years

Location - Gurgaon

We are looking for a data-driven and creative Performance Marketing Executive to plan, execute, and optimize paid marketing campaigns across digital channels. The ideal candidate should have hands-on experience in managing campaigns, analyzing performance metrics, and driving ROI-focused marketing initiatives.

Key Responsibilities:

- Plan and execute performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, and other paid channels.

- Manage budget allocation, track spending, and ensure optimal ROI and CPA targets.

- Conduct keyword research, audience segmentation, and ad copy testing to improve campaign efficiency.

- Monitor daily performance and generate detailed reports and dashboards.

- Optimize campaigns for CTR, conversions, and cost effici...