Job Description

Job Description

We are looking for a data-driven Paid Media Specialist to plan, execute, and optimize paid advertising campaigns across digital platforms to drive traffic, leads, and revenue growth.

Key Responsibilities:

  • Plan, manage, and optimize paid media campaigns across search, social, display, and programmatic platforms
  • Manage budgets, bidding strategies, and audience targeting
  • Create, test, and optimize ad creatives, copies, and landing pages
  • Monitor and analyze performance metrics such as CPC, CPA, ROAS, and conversions
  • Perform A/B testing and continuous optimization of campaigns
  • Coordinate with content, design, and analytics teams
  • Prepare performance reports and insights for stakeholders


Requirements

  • Bachelor’s degree in Marketing, Business, or a related field
  • 1–5 years of experience in paid media, performance marketing, or digital advertising roles
  • Hands-on experience with platforms like Google Ads, Meta Ads, LinkedIn Ads, etc.
  • Strong analytical skills and experience with tracking and attribution tools
  • Ability to manage multiple campaigns and budgets effectively
  • Strong communication and optimization skills


Benefits

  • Competitive salary package
  • Performance-based incentives
  • Learning and professional development opportunities
  • Career growth and advancement



Requirements
Key Responsibilities: Plan, manage, and optimize paid media campaigns across search, social, display, and programmatic platforms Manage budgets, bidding strategies, and audience targeting Create, test, and optimize ad creatives, copies, and landing pages Monitor and analyze performance metrics such as CPC, CPA, ROAS, and conversions Perform A/B testing and continuous optimization of campaigns Coordinate with content, design, and analytics teams Prepare performance reports and insights for stakeholders Requirements Bachelor’s degree in Marketing, Business, or a related field 1–5 years of experience in paid media, performance marketing, or digital advertising roles Hands-on experience with platforms like Google Ads, Meta Ads, LinkedIn Ads, etc. Strong analytical skills and experience with tracking and attribution tools Ability to manage multiple campaigns and budgets effectively Strong communication and optimization skills

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