Job Description
Overview
The Performance Executive supports the execution and optimization of digital performance campaigns across search, social, and programmatic platforms. The role ensures campaigns are delivered efficiently, meet client objectives, and are continuously improved through data-driven insights.
Responsibilities
- Assist in planning and launching digital performance campaigns aligned with client objectives.
- Set up, monitor, and optimize campaigns across key digital platforms (search, social, programmatic).
- Conduct keyword research, audience segmentation, and apply platform best practices to maximize performance.
- Track and analyze campaign performance, proactively flagging underperformance and recommending improvements.
- Prepare campaign performance reports (weekly, mid-campaign, and post-campaign) with actionable insights.
- Stay up to date with digital trends, platform algorithm updates, and emerging media sol...
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