Performance Marketing - Ecommerce

Key Responsibilities:

• Plan, implement, and manage Search and Display campaigns across Amazon Ads Console and Flipkart Ads Manager
• Manage end-to-end campaign execution , including keyword research, targeting, bidding, and budget management
• Optimize campaigns to achieve key performance metrics such as CTR, CVR, ACOS, ROAS , and overall sales contribution
• Collaborate with the Category, Creative, and E-commerce teams to ensure campaign alignment with brand objectives and promotional calendars
• Conduct performance analysis, A/B testing, and reporting to identify optimization opportunities
• Prepare and present weekly and monthly performance dashboards highlighting insights and recommendations
• Stay abreast of emerging trends, tools, and best practices in marketplace advertising and digital performance marketing
• Ensure adherence to brand guidelines and compl...