Performance Marketing Executive

Overview

We are looking for a Performance Marketing Executive with hands-on exposure to paid media and campaign optimization. This role is execution-focused and data-driven, responsible for managing, optimizing, and scaling performance marketing campaigns to achieve measurable business outcomes.

Key Responsibilities

• Manage, optimize, and scale paid media campaigns across platforms such as Google Ads (AdWords) and other performance channels.
• Own end-to-end PPC campaign components including ad copy, bid strategies, keyword research, CPC, CPA, and conversion optimization .
• Execute and support performance marketing strategies through ongoing testing, optimization, and refinement of campaigns.
• Monitor daily campaign performance to ensure spend efficiency, budget pacing, and performance targets are met.
• Track conversions, account balances, and campaign budgets to ensure accuracy and optimiz...