Job Description

Role : Performance Marketing Lead
Experience : 5+ Years
Location : Lajpat Nagar, Delhi
Shift Timings : 9:30 Am - 6:30 PM
Notice Period : Immediate to 15 Days
Working Days : 6 Days

About EarlyFit

Earlyfit is a doctor-led, tech-enabled weight loss pla orm built around GLP-1 medica ons like Wegovy and Mounjaro. We combine prescrip on care, nutri on, and lifestyle coaching with smart tech, body composi on scales, fitness tracking, and remote consulta ons through our proprietary app. Our mission: make safe, effec ve, science-backed weight loss accessible and sustainable for millions.

What You’ll Do ?

Own and scale

Instagram / Meta ad campaigns end-to-end
Manage and optimize

mid to large monthly ad budgets
Plan, execute, test, and scale performance campaigns with clear ROI goals
Continuously analyze performance and optimize for

CAC, ROAS, LTV
Build and iterate testing frameworks for creatives, audiences, and funnels
Decide when to

kill, iterate, or scale

campaigns — fast and decisively
Work closely with creative, content, and product teams to improve conversion
Reallocate budgets across channels based on performance signals
Maintain clear dashboards and performance reporting

What we are looking for ?

5+ years of hands-on performance marketing experience
Proven experience

personally running Instagram / Meta ads
Deep expertise in

Meta Ads Manager
Strong understanding of:
Campaign structure & scaling strategies
Creative testing & audience testing
Funnel optimization & landing page performance
CAC, ROAS, LTV, attribution basics
Experience managing

significant monthly ad budgets
Strong analytical mindset with the ability to act quickly on data
Experience working with

B2C / DTC brands
Comfortable sharing

dashboards, reports, or real performance data
Ability to clearly explain

why

something worked — or didn’t

Interested candidates can share their CV at [email protected]

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