Job Description
Job Type: Full Time (Onsite)
Experience: 7- 10 years
Role Overview
The Performance Marketing Manager will be responsible for strategizing, executing, and optimizing paid digital campaigns across multiple platforms, ensuring high ROI and scalable growth for e-commerce clients in Tamil Nadu. This role demands expertise in Google Ads, Meta Ads, and performance analytics to drive customer acquisition, retention, and revenue growth.
Key Responsibilities
Develop and execute ROI-driven performance marketing strategies for e-commerce brands across Google Ads (Search, Shopping, Display, PMax, You Tube) and Meta Ads (Facebook & Instagram).
Scale campaigns profitably by optimizing CAC, ROAS, AOV, CTR, CPC, and conversion rates.
Conduct A/B testing on creatives, landing pages, targeting, and website funnels to maximize conversions.
Implement remarketing, retention, Whats App, and email automation strategies to drive repeat sales.
Manage budgets effectively across channel...
Experience: 7- 10 years
Role Overview
The Performance Marketing Manager will be responsible for strategizing, executing, and optimizing paid digital campaigns across multiple platforms, ensuring high ROI and scalable growth for e-commerce clients in Tamil Nadu. This role demands expertise in Google Ads, Meta Ads, and performance analytics to drive customer acquisition, retention, and revenue growth.
Key Responsibilities
Develop and execute ROI-driven performance marketing strategies for e-commerce brands across Google Ads (Search, Shopping, Display, PMax, You Tube) and Meta Ads (Facebook & Instagram).
Scale campaigns profitably by optimizing CAC, ROAS, AOV, CTR, CPC, and conversion rates.
Conduct A/B testing on creatives, landing pages, targeting, and website funnels to maximize conversions.
Implement remarketing, retention, Whats App, and email automation strategies to drive repeat sales.
Manage budgets effectively across channel...
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