Job Description

Location: Malaysia / Singapore / Indonesia / Philippines, etc (Remote Possible)

Main Role

  • In charge of all paid media, including Google Ads, Facebook Ads, Linkedin, YouTube, and other platforms as needed.

Objectives

  • Take ownership of paid media campaigns such as Google ads & Facebook ads

  • Develop strategic paid campaign structure and budgeting across all target audiences and platforms

  • Improve performance of paid campaigns and increase monthly MQLs

Key Results

  • Set-up AYP in-house Google Ads account

  • Work with digital marketing executive to allocate budget and launch strategically targeted paid campaigns to target segments

  • Work with team to structure a/b testing, create new ad copy for various target markets, and continuously optimise all paid campaigns

Deliverables

  • ...

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