Performance Planner

Scope of role

The role sits within OMD’s performance team. The team has a market-leading position in implementational / executional management. As a performance planner, you will be tasked with the planning, optimization and activation of digital campaigns.

Reporting Structure

You report to the Performance Director /Performance Manager in the team.

Key Responsibilities

• Plan, setup and manage all digital advertising channels primarily Paid Search (Google Ads, Bing Ads), TikTok and Facebook Ads Manager
• Monitor and optimize channels and campaigns to achieve business objectives with efficiencies and scale
• Assist in the preparation and rationale of performance marketing recommendations and annual plan presentations
• Ensure budgets are tracked and spent efficiently
• Perform data analysis and provide thought leadership based on consumer insights where relevant
• Comfortable dealing with numbers and de...