Job Description

Job Summary

We are looking for a forward‑thinking Performance Strategy Director to lead the development of performance‑driven strategies across major clients in the MENA region. You will act as the bridge between technology, data, and storytelling — shaping how we use performance media, analytics, and platforms to drive measurable business outcomes.

Key Responsibilities
  • Lead the performance strategy for key clients across markets, ensuring integration of data, tech, and communications thinking.
  • Partner with client leads and media teams to define growth opportunities through performance‑based frameworks (ROAS, CPA, demand and bidding optimization, etc.).
  • Translate complex data and platform insights into clear, compelling narratives that drive decision‑making at the client level.
  • Collaborate closely with digital, media, and creative teams to build strategies grounded in technology, search, and consumer behavior insights.

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