PR & Events Manager

Job Description

Ready to think beyond the bricks and create buzz for a global icon? We’re looking for a dynamic PR & Events specialist with a proven ability to generate impactful coverage, execute standout product launches and events, and cultivate strong media and influencer partnerships — all with the goal of inspiring more kids and accelerating consumer growth. This is an outstanding opportunity to amplify the LEGO® brand across Singapore and Malaysia by driving excitement, engagement, and top‑of‑mind awareness among consumers and shoppers!

No relocation assistance is offered for this position.

Core Responsibilities

• Drive top of mind awareness for the LEGO® brand via enhancing buzz and engagement among target consumers and shoppers across Singapore and Malaysia markets
• Develop strong and effective PR communication plan including innovative ideas at affordable cost for various activations e.g. consumer events, product launches...