Job Description
About the job PR Manager - Mandarin Speaker | Pasay
Job Description:
The PR MANAGER will manage and shape the image of an organization through communication and building positive relationships, influencing public perception. PR can be divided into several categories based on the target task, methods, and goals:
1. Media Relations
- Purpose: Build and maintain good relationships with the media through press releases, media interviews, and news articles, to promote positive information about the organization or individual.
- Content: Writing and distributing press releases, media receptions, arranging press interviews, etc.
2. Crisis Management / Public Relations
- Purpose: Handle and resolve issues quickly and effectively during an emergency or negative publicity, controlling and repairing the public image to minimize damage to the organization or brand.
- Content: Crisis response s...
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