Job Description

About The Role


This position leads the Product Marketing and Management strategy and activities for product positioning and competitive differentiation across all stages of the buyer and customer journey. This includes marketing campaigns, promotions, content, sales collateral and training to support awareness and product benefit messaging to the customer base. This position is also responsible for managing and leading and Business Developers for specific product categories to ensure exceptional product knowledge, logistical and system management, and pricing tools for assigned products.

Primary Responsibilities

  • Manage and lead Business Developers for profitable growth of defined product segments.
  • Develop and lead standards for Product Management and practices for the LV Automation business.
  • Develop and lead standards for Product Marketing Materials and sales tools that focus on linking product features to customer benefits.
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