Product Manager - Cross sell

Key Responsibilities:

• Design and own the end-to-end cross-sell product strategy via call center and contact center channels.
• Collaborate with marketing, data, and operations teams to create targeted outbound campaigns for existing customers.
• Identify customer segments and personalize offers based on lifecycle behavior and product holding.
• Monitor and analyze call center performance metrics: conversion rates, lead penetration, talk time, quality, and sales KPIs.
• Develop training and scripts for telesales agents to ensure strong product communication and objection handling.
• Coordinate with IT/Tech teams to streamline dialer strategies, lead management, and CRM integrations.
• Ensure full compliance with IRDAI guidelines and internal policies on customer communication and product suitability.