Product Marketer

Product Marketer

Join OpenMinds® as a Product Marketer. We are looking for a product marketer to strategically promote and position a product in the market, combining market research, consumer insights, and communication strategies to drive awareness, adoption, and sales.

Job Description

You will be responsible for identifying the right target market, defining our product features’ value proposition, and creating promotional campaigns. You must obtain an in-depth knowledge and understanding of our key products, brand, and market trends to ultimately strengthen brand recall and increase sales.

Responsibilities

• Conduct market research and competitor analysis to drive product awareness across all marketing channels.
• Assess current competitor offerings and seek opportunities for differentiation.
• Identify and communicate our products’ unique value proposition.
• Create uniform and compelling messag...