Product Marketing Advisor - Express Scripts Canada

Overview

As a Product Marketing Advisor, you'll be instrumental in supporting our product team to drive market awareness, demand generation, and customer engagement. This role focuses on developing go-to-market strategies, messaging and content that aligns with our product roadmap and business objectives. Responsibilities include positioning ESC products, highlighting their features and benefits, determining pricing strategies and executing comprehensive go-to-market plans.

Your creativity is your superpower, allowing you to craft compelling narratives and value propositions that resonate with our stakeholders. Your primary goal is to drive product adoption, usage and sales by clearly communicating value of our offering to target clients. This involves deep, targeted marketing for individual products, aimed at clients, prospects, sales teams, partner and support teams. Success will be fueled by your strategic thinking and creativity in communicating the value of o...