Job Description
Job Description
Key Responsibilities:
Requirements
Key Responsibilities: Define product positioning, messaging, and value propositions based on customer and market insights Plan and execute go-to-market strategies for new product launches and feature releases Collaborate with product, sales, and marketing teams to align product messaging and execution Develop sales enablement materials, product collateral, and training content Conduct market research, customer analysis, and competitive intelligence Track product performance, adoption metrics, and campaign effectiveness Communicate product updates and benefits clearly to internal and external stakeholders Requirements Bachelor’s degree in Marketing, Business, or a related field 4–9 years of experience in product marketing or related roles Strong understanding of product positioning, messaging, and go-to-market execution Experience working cross-functionally with product and sales teams Strong analytical, communication, and storytelling skills Ability to manage multiple launches and priorities simultaneously
We are looking for a strategic and customer-focused Product Marketing Manager to define product positioning, drive go-to-market strategies, and enable sales and marketing teams to successfully launch and grow products.
Key Responsibilities:
- Define product positioning, messaging, and value propositions based on customer and market insights
- Plan and execute go-to-market strategies for new product launches and feature releases
- Collaborate with product, sales, and marketing teams to align product messaging and execution
- Develop sales enablement materials, product collateral, and training content
- Conduct market research, customer analysis, and competitive intelligence
- Track product performance, adoption metrics, and campaign effectiveness
- Communicate product updates and benefits clearly to internal and external stakeholders
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- 4–9 years of experience in product marketing or related roles
- Strong understanding of product positioning, messaging, and go-to-market execution
- Experience working cross-functionally with product and sales teams
- Strong analytical, communication, and storytelling skills
- Ability to manage multiple launches and priorities simultaneously
Benefits
- Competitive salary package
- Performance-based incentives
- Learning and professional development opportunities
- Career growth and advancement
Requirements
Key Responsibilities: Define product positioning, messaging, and value propositions based on customer and market insights Plan and execute go-to-market strategies for new product launches and feature releases Collaborate with product, sales, and marketing teams to align product messaging and execution Develop sales enablement materials, product collateral, and training content Conduct market research, customer analysis, and competitive intelligence Track product performance, adoption metrics, and campaign effectiveness Communicate product updates and benefits clearly to internal and external stakeholders Requirements Bachelor’s degree in Marketing, Business, or a related field 4–9 years of experience in product marketing or related roles Strong understanding of product positioning, messaging, and go-to-market execution Experience working cross-functionally with product and sales teams Strong analytical, communication, and storytelling skills Ability to manage multiple launches and priorities simultaneously
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