Project Marketing Manager

We're seeking an experienced Project Marketing Manager to own and drive a single high-impact brand project from strategy through execution. This is not a traditional marketing role—you'll be the central force orchestrating app/web development, paid advertising, organic content, online-to-offline (O2O) initiatives, and creative design for one dedicated brand.

You won't be doing everything yourself. You'll have access to in-house specialists and teams for execution. Your job is to be the driver—setting direction, coordinating resources, pushing initiatives forward proactively, and ensuring nothing falls through the cracks. You need enough marketing and technical knowledge to guide experts, ask the right questions, and make informed decisions, but the hands-on execution will be handled by specialist teams.

This role requires strategic thinking, strong project orchestration skills, and the ability to keep a complex, multi-faceted project moving forward with urgency and purpo...