Job Description

Programmatic Activation Specialist



IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry.

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes.



Role:

Programmatic Traders are executional experts responsible for the setup, optimization, and performance management of programmatic advertiser campaigns. They ensure that campaigns deliver against client KPIs by continuously adjusting bidding strategies, optimizing budgets, refining targeting, and troubleshooting technical issues. By leveraging data-driven i...

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