Job Description

ABOUT REIGNING CHAMP

Founded in 2007, Reigning Champ is Canada's athletic brand that focuses on year-round staples made with original fabrics. Emphasizing rugged construction and unrivalled comfort, the brand's process is guided by its principles: Respect the details. Master simplicity.

THE OPPORTUNITY

Aritzia is growing and Reigning Champ is growing with it. As a member of the Digital Department, you will lead and execute our digital marketing strategy, driving performance across key channels & platforms.

THE ROLE

As the Senior Manager/Manager, Digital Marketing, you will:

  • Own the strategy and execution of key digital channels, namely, CRM (Email, SMS, Push), Paid Social, Paid Search & Programmatic, as well as testing emerging channels across social, DOOH & Display.
  • Develop a robust media-mix modeling strategy, ensuring spend is distributed across key channels, looking to diversify the Reigning Champ channel m...

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