Job Description
- Define product vision, strategy, and roadmap aligned with retail business objectives
- Conduct market research, customer analysis, and competitor benchmarking
- Identify customer pain points and translate them into product requirements
- Collaborate with merchandising, pricing, supply chain, and store operations teams
- Work closely with design, engineering, and data teams to deliver product features
- Manage product lifecycle from ideation to launch and continuous improvement
- Prioritize product backlog based on business value, customer impact, and effort
- Track product performance using KPIs such as sales, margin, conversion, and retention
- Gather feedback from stores, customers, and stakeholders to improve products
- Ensure compliance with retail regulations, quality standards, and timelines
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