Job Description
BTL & Event Strategy: Create and implement a robust marketing strategy specifically for the BTL-Movies brand and all associated product launches. On-Ground Activations: Design and execute high-impact BTL promotional campaigns and marketing budgets for each motion picture product. In-Film & Brand Placements: Conceptualize strategic opportunities for in-film brand placements and alliance partner tie-ups to drive brand synergy. Ancillary Revenue: Drive the generation of ancillary revenue through creative BTL partnerships and event-based sponsorships. Corporate Brand Strategy: Develop a corporate brand identity through experiential marketing and ground-level engagement. Media Tie-ups: Secure and manage media tie-ups specifically to amplify marketing promotions and BTL events. Project Innovation: Lead the design and development of innovative marketing strategies for additional projects within the motion pictures portfolio. Requirements Effective communication skills with the ability to prov...
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