Job Description

We are seeking a driven and proactive Sales Development Representative (SDR) to join our growing sales team. You'll play a key role in fueling the sales pipeline by identifying, engaging, and qualifying leads in Dutch-speaking markets. This is a front-line sales role where your outreach and insight help shape business opportunities and support revenue growth.

Your mission: hand off qualified opportunities to account executives.

Key Responsibilities
Prospect & Research: Identify target accounts and key contacts using tools like LinkedIn, Salesforce, and internal data sources.
Multi-Channel Outreach: Engage prospects through personalized email, phone calls, and social platforms to spark interest and begin sales conversations.
Qualify Leads: Assess leads to determine business relevance and readiness for next-stage sales engagement.
CRM Management: Log all interactions, update lead statuses, and maintain high-quality data in Salesforce.
Collaborate: Work closely with Sales Managers and Marketing to align on messaging, campaigns, and campaign follow-ups.
Continuous Improvement: Suggest and adopt better prospecting tactics, messaging adjustments, and workflow improvements.

Required Skills & Qualifications
Language Skills: Fluent Dutch and business-level English .
Excellent verbal and written communication with ability to engage decision-makers.
Strong interest in a sales career with a proactive, target-driven mindset.
Comfortable with technology and digital sales tools (CRM, LinkedIn, Outlook, etc.).
Ability to manage time effectively and prioritize tasks in a fast-paced environment.
Coachable and receptive to feedback for continuous growth.

Preferred Qualifications (Not Mandatory)
1–2 years of experience in sales, lead generation, or a target-oriented role.
Experience with CRM tools, especially Salesforce.

Why Join ADP
Comprehensive onboarding and ongoing sales training: break into tech sales or join an organization that will help you level up your skills!
Opportunity to grow within a global sales organization.
Be yourself in a culture that values equity, inclusion, and belonging and creates a safe space for diverse perspectives and insights.
Competitive benefits and work-life balance initiatives.

A little about ADP: We are a global leader in human resources technology, offering the latest AI and machine learning-enhanced payroll, tax, human resources, benefits, and much more. We believe our people make all the difference in cultivating an inclusive, down-to-earth culture that welcomes ideas, encourages innovation, and values belonging. We've received recognition as a global Best Places to Work and a recipient of many prestigious awards for diversity, equity, and inclusion, including a DiversityInc Top 50 Company, Best CEO and company for women, LGBTQ+, multicultural talent, and more. As part of our deep DEI commitment, our CEO has joined the OneTen coalition to create one million jobs for Black Americans within ten years. Learn more about DEI at ADP on our YouTube channel: to #MakeYourMark? Apply now!

To learn more about Sales at ADP, visit

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