Sales Head - Lighting Industry

About Ankur Lighting: Ankur Lighting is an Indian company specializing in high-quality lighting solutions, founded in 1979 by Shree R.K. Shah. It has grown into a market leader with over 45 years of experience, focusing on LED lighting for indoor, outdoor, technical, architectural, and custom applications. We are looking a Sales Head at Ankur Lighting will be responsible for driving profitable growth across projects, key accounts and channel partners, while leading the pan-India sales team and strengthening the companys position in architectural and technical lighting. Role overview Title: Sales Head Company: Ankur Lighting (architectural, commercial, retail and custom lighting solutions) Location: East of Kailash Reporting to: Managing Director Team: Sales Managers, Project Sales, Showroom Sales, Channel/Distributor Sales Key responsibilities Develop and execute annual and quarterly sales strategy for project, institutional, retail and channel business to achieve revenue and profitability targets. Build and manage a highperformance sales organization: hire, train, mentor and appraise regional and vertical sales teams with clear KPIs and incentive plans. Drive project and specification sales by building strong relationships with architects, lighting designers, MEP consultants, PMCs, developers, government bodies and key corporate accounts. Grow showroom and retail sales through Ankurs companyowned showrooms and key trade partners, ensuring superior customer experience and conversion. Set regional and segment-wise sales targets; track performance through CRM and MIS, and take timely corrective actions to close gaps. Collaborate closely with marketing and product teams on launches, pricing, positioning, schemes and promotions to support sales plans. Continuously map market potential, competitor activity, pricing and new project pipelines to identify opportunities in India and select export markets. Ensure timely bid preparation, technocommercial offers, tenders, and negotiations, balancing competitiveness with healthy margins. Maintain strong relationships with key customers, resolve escalations quickly, and drive repeat and referral business. Forecast sales and budgets accurately; provide monthly/quarterly reports, funnel reviews and strategic inputs to top management. Ensure adherence to company policies on credit, collections, documentation and statutory compliance. Candidate profile Graduate in Engineering/Science or Commerce; MBA in Marketing/Sales preferred. 710 years of total experience in B2B/B2C lighting, electrical, building materials or related industries. Proven track record of achieving aggressive revenue and margin targets, scaling teams, and entering new markets. Deep understanding of lighting products (LED architectural, commercial, outdoor, custom) and project sales cycles will be an advantage. Strong relationships with architects, consultants, developers, contractors, retailers and distributors in key metros preferred. Excellent leadership, communication, negotiation and stakeholdermanagement skills, with the ability to influence at CXO level. Datadriven and comfortable working with CRM, sales analytics and MS Office tools. Key performance indicators Achievement of annual and quarterly revenue and gross margin targets. Growth in project pipeline, order book and conversion ratio. Expansion of active architects/consultants, key accounts and channel partners. Showroom and retail sales growth, footfalltobilling conversion and average ticket size. Sales team productivity, stability and capability enhancement (hiring quality, training, attrition).
MBA
5+ years
Graduate with good Communication skills