Sales officer- MT

Role Purpose

To achieve distribution, display, and sales objectives (Primary & Redistribution) through effective management of Modern Trade, Key Accounts, and merchandising operations within the company’s guidelines.

Key Accountabilities / Responsibilities

1. Financial

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  Drive Primary & Redistribution Sales for the MT channel.

  
  


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  Implement & monitor TOT conditions with MT chains.

  
  


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  Execute and track Modern Trade initiatives – promotions, visibility plans, in-store activations, and new launches.

  
  


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  Monitor and ensure fill rates and collections as per agreement terms; take corrective action on deviations.

  
  

2. Cus...