Job Description

Role Overview

Zartek is looking for a data-driven and creative Digital Marketing Specialist to lead our organic growth strategies. You will be responsible for improving our search engine rankings (SEO) and building a vibrant community across our social media platforms. The ideal candidate lives at the intersection of technical optimization and creative storytelling.


Key Responsibilities1. Search Engine Optimization (SEO)
  • On-Page & Technical SEO: Conduct site audits, optimize meta tags, improve site speed, and ensure mobile-friendliness across Zartek and sub-brands.
  • Keyword Research: Identify high-intent keywords to drive quality traffic to our service pages and blogs.
  • Link Building: Execute backlink strategies to build domain authority.
  • Content Strategy: Collaborate with writers to ensure all web content is optimized for SEO without sacrificing readability.


2. Social Media Management
  • Content Calendar: Develop and maintain a monthly posting schedule for LinkedIn, Instagram, Twitter (X), and Facebook.
  • Engagement: Actively engage with our community, respond to comments, and foster industry discussions.
  • Brand Voice: Ensure a consistent "Zartek" voice across all platforms while tailoring content to the specific audience of each sub-brand.
  • Trend Monitoring: Keep a pulse on tech and design trends to create timely, "viral-ready" content.


3. Analytics & Reporting
  • Monitor performance using Google Analytics, Search Console, and social media insight tools.
  • Provide monthly reports on organic traffic growth, keyword rankings, and social engagement rates.
  • Adjust strategies based on data-driven insights.


Qualifications & Skills
  • Experience: 1–3 years of proven experience in SEO and Social Media Management (Agency experience is a plus).
  • SEO Tools: Proficiency with Ahrefs, SEMrush, Moz, or similar.
  • Social Tools: Experience with scheduling tools (Buffer, Hootsuite, or Sprout Social) and basic design tools (Canva or Adobe Express).
  • Technical Knowledge: Basic understanding of HTML/CSS and CMS platforms like WordPress or Webflow.
  • Writing: Exceptional command of English with the ability to write catchy captions and SEO-friendly headlines.


Why Join Zartek?
  • Opportunity to work on diverse brands within the Zartek ecosystem.
  • A collaborative environment that values innovation and "outside-the-box" marketing.


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