Job Description
We are seeking a forward-thinking SEO strategist who understands that "search" has evolved beyond blue links.
In this role, you will lead the evolution of our organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO). You will ensure that whether a patient, caregiver, or Healthcare Professional (HCP) asks Google, ChatGPT, or Perplexity about our therapies, they find accurate, compliant, and helpful information.
You will sit at the intersection of technology, marketing, and regulation, driving AI-ready content strategies while navigating the complexities of the Medical, Legal, and Regulatory review process.
You will also manage our external agency partner to provide the vision and strategy for all SEO/GEO efforts.
Key Responsibilities
1. Advanced SEO & GEO Strategy
Beyond Keywords: Move beyond traditional keywords to ensure s...
In this role, you will lead the evolution of our organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO). You will ensure that whether a patient, caregiver, or Healthcare Professional (HCP) asks Google, ChatGPT, or Perplexity about our therapies, they find accurate, compliant, and helpful information.
You will sit at the intersection of technology, marketing, and regulation, driving AI-ready content strategies while navigating the complexities of the Medical, Legal, and Regulatory review process.
You will also manage our external agency partner to provide the vision and strategy for all SEO/GEO efforts.
Key Responsibilities
1. Advanced SEO & GEO Strategy
Beyond Keywords: Move beyond traditional keywords to ensure s...
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