senior demand development manager

Job Title: Lead Generation Specialist

This role is responsible for creating and executing high-impact demand generation programs across LATAM markets. The ideal candidate will have experience in building and running multi-channel campaigns, leveraging data to drive engagement with key audiences.

Required Skills and Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field required;
• 6+ years of B2B demand gen/digital/ABM experience; preferably in regulated industries;
• Proven track record of success driving campaign performance with measurable results;
• Familiarity with Salesforce, Pardot (or Marketo), Workfront and ABM platforms preferred;