Senior Executive Ad Accounts

About AiSensy

AiSensy is a WhatsApp-based Marketing & Engagement platform helping 150,000+ businesses —including Adani, Godrej, Wipro, Vivo, PhysicsWallah, Asian Paints, and India Today Group —drive revenue growth through WhatsApp.

• 800+ crore WhatsApp messages exchanged annually
• Businesses generate 25–80% of revenue using AiSensy
• Backed by Marsshot.vc, Bluelotus.vc & 50+ angel investors
• We’re a mission-driven, high-growth SaaS startup building the future of business communication.

Role Overview

We’re looking for a results-driven Senior Executive Ad Accounts who will help our clients optimize, scale, and grow their WhatsApp ad campaigns—focusing on increasing ROI, ad spend, and retention. This is a high-impact, client-facing role ideal for someone experienced in Meta Ads and WhatsApp funnels, with a strong analytical and strategic mindset.

Key Responsibilities

Campaign Strategy & Execution

• Manage and optimize Meta Ads campaigns (Click-to-WhatsApp, Lead Ads, Retargeting).
• Develop growth strategies to increase client ad spend and improve campaign ROI.
• Run A/B tests, audience segmentation, and budget optimization.
• Ensure accurate tracking through UTM parameters, Meta Pixel, and WhatsApp API.

Client Success & Growth Consulting

• Act as a strategic advisor, guiding clients to scale CTWA campaigns.
• Educate clients on ad optimization strategies and WhatsApp funnel best practices.
• Analyze performance metrics and deliver actionable, data-driven recommendations.
• Conduct regular strategy calls to drive account growth and client retention.

WhatsApp Funnel Optimization

• Assist clients in building and refining automated WhatsApp sales funnels.
• Optimize chatbot flows, follow-up sequences, and retargeting strategies.
• Ensure seamless CRM/API integrations for accurate lead & conversion tracking.

Revenue Growth & Upselling

• Increase client ad spend by demonstrating ROI through continuous performance improvements.
• Identify upsell and cross-sell opportunities (e.g., WhatsApp automation, lead nurturing tools).
• Collaborate with the sales team to expand existing client accounts.

Required Qualifications & Experience:

Must-Have

• 1–4 years of experience in Paid Social / Meta Ads / Ad Account Management.
• Proven hands-on expertise in Facebook Ads Manager & Click-to-WhatsApp campaigns.
• Strong analytical skills with a data-first approach to reduce CPL and boost performance.
• Experience in client-facing roles like account management, customer success, or consulting.
• Familiarity with WhatsApp Business API and marketing funnels.
• Excellent communication and strategic consulting skills.

Good-to-Have

• Experience in Google Ads, LinkedIn Ads and meta ads.
• Basic knowledge of WhatsApp automation and chatbot setup.
• Exposure to SaaS, B2B marketing, or performance-driven agency environments.
• Understanding of CRM tools and audience segmentation strategies.
• Experience from agency house will be preferred.