Job Description

**What You Will Do:**



+ Understands competitor positioning, collects customer intelligence, and identifies customer needs to inform marketing efforts.

+ Contributes to strategic documents (e.g., marketing plans, launch plans), uses templates and metrics to support planning, and collaborates on segmentation and positioning.

+ Manages budgets, explains their purposes, performs pricing and financial analyses, and contributes to forecasting and demand planning.

+ Supports value proposition development, segmentation, and positioning; ensures alignment with brand identity and core competencies.

+ Acts as a product SME, supports sales education and enablement, provides marketing materials, and assists with transitioning sales channels. Understands communication objectives and marketing channels and applies data to inform channel strategies and outreach.

+ Tracks KPIs and marketing metrics, evaluates effectiveness, and reports on ...

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