Senior Marketing Executive

Overview

The Senior Executive – Marketing supports the development and execution of marketing initiatives to strengthen brand presence across professional, retail, and key account channels. The role combines medical marketing expertise with trade marketing activities to ensure cohesive brand strategies across Healthcare Physicians (HCP), pharmacies, modern trade, and distributor networks.

Responsibilities

• Lead the execution of medical and trade marketing plans, including product launches, HCP engagement programs, retail activations, and in-store visibility initiatives.
• Develop and maintain scientifically accurate marketing materials, training content, and medical education tools in alignment with regulatory and brand guidelines.
• Strengthen relationships with healthcare professionals, medical associations, key pharmacy chains, and distributors to enhance brand presence and drive category growth.
• Plan and manage participation...