Job Description

Role goal

Own and scale Trackk’s entire performance engine. This role is about driving efficient, scalable growth across digital channels with a strong bias towards data, experimentation, and full-funnel ownership.

What you’ll do

● Lead all performance marketing channels: Google Ads, Meta Ads, App Store Ads , and experiments on Reddit, X, Telegram , and affiliate partnerships (fintech tie-ups) .

● Own budget planning, projections, daily reporting, and P&L outcomes (this is a 24/7, high-ownership role).

● Design and run structured experiments across creatives, communication, audiences, and funnels .

● Drive event-based optimisation with a deep understanding of platform algorithms and delivery mechanics.

● Work closely with product to improve app onboarding, conversion rates, and retention , backed by data.

● Partner with creative teams to define clear creative requi...

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