Senior Sales Engineer (Cable & Wire Solutions)

Responsibilities

• Drive sales growth by developing new and existing customers through regular visits, calls, and meetings (physical and virtual) to achieve assigned sales targets.

• Manage and expand existing accounts and product mix in line with annual targets.

• Identify and develop new business opportunities, with a focus on project and end-user markets.

• Work closely with the Sales Manager to execute effective sales strategies based on customer, competitor, and market insights.

• Build and maintain strong relationships with customers, LAPP organizations, and relevant suppliers.

• Conduct product presentations, technical seminars, and solution demonstrations for prospective customers.

• Prepare quotations and costing, and handle customer enquiries and complaints professionally.

• Maintain accurate and timely updates of customer visits, sales activi...