Job Description
Role : Senior Writer – Performance & Brand @ Little Joys
We're looking for a
Senior Writer
who understands how writing today goes beyond words. It's about formats, platform-led storytelling and execution.
What you'll do
Write scripts for performance marketing & brand ads across Meta, YouTube & digital platforms.
Proactively suggest IG-native formats & trends that are working on-platform
Collaborate closely with category, brand & NPD teams on business objectives & narratives.
Own scripts from concept → production → post-production
Lead shoots creatively: pre-production planning, on-ground direction & post production
Coordinate with editors to ensure scripts are visually represented accurately
Track performance of creatives and suggest optimisation / mitigation wherever needed
Maintain QC & brand hygiene across all assets
Use AI as an enabler to improve speed, efficiency and experimentation and not a replacement for creative ...
We're looking for a
Senior Writer
who understands how writing today goes beyond words. It's about formats, platform-led storytelling and execution.
What you'll do
Write scripts for performance marketing & brand ads across Meta, YouTube & digital platforms.
Proactively suggest IG-native formats & trends that are working on-platform
Collaborate closely with category, brand & NPD teams on business objectives & narratives.
Own scripts from concept → production → post-production
Lead shoots creatively: pre-production planning, on-ground direction & post production
Coordinate with editors to ensure scripts are visually represented accurately
Track performance of creatives and suggest optimisation / mitigation wherever needed
Maintain QC & brand hygiene across all assets
Use AI as an enabler to improve speed, efficiency and experimentation and not a replacement for creative ...
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