Senior SEO Specialist (Technical & Local SEO) - 26011501

We are looking for a Senior SEO Specialist with strong technical SEO expertise and a solid foundation in local SEO strategy.

This role is not content-focused and not e-commerce SEO.

You will work closely with our SEO Lead to manage and optimize a portfolio of local SEO accounts. Roughly 50% of your time will be dedicated to technical SEO and 50% to local/general SEO strategy and execution.

This is a hands-on, analytical role, ideal for someone who is structured, collaborative, and comfortable working at scale across multiple client environments.

Key Responsibilities

Technical SEO (Primary Focus)

• Analyze and optimize site architecture, internal linking, and SEO siloing

• Improve crawlability and indexation using Google Search Console, Screaming Frog, or similar tools

• Implement and manage redirects, canonicalization, and URL structures

• Identify and resolve technical SEO issues impacting local rankings

• Optimize site performance and Core Web Vitals (collaborating with developers or web providers when needed)

• Implement and maintain schema markup, with a strong focus on LocalBusiness schema

• Conduct technical SEO audits and convert findings into clear, actionable tasks

• Support anchor text strategy and internal linking optimization

Local & General SEO

• Optimize websites connected to Google Business Profiles

• Identify ranking opportunities for service-area businesses

• Perform keyword research with strong local intent (services + locations)

• Optimize existing pages for relevance, structure, and search intent

• Manage outreach and authority-building efforts to secure relevant backlinks

• Analyze SEO performance and prioritize actions based on impact

• Support SEO strategy across a portfolio of local clients

• Collaborate with the SEO team to improve processes, systems, and outcomes

Required Experience

• 4+ years of hands-on SEO experience

• Strong background in technical SEO

• Experience working with local SEO accounts (service-area businesses)

• Proven ability to rank sites connected to Google Business Profiles

• Experience managing multiple SEO accounts simultaneously

• Comfortable overseeing 20+ small business client environments
  (This is portfolio-level oversight and prioritization — not daily hands-on edits across every site)

• Strong analytical, diagnostic, and problem-solving skills

Not a Fit If Your Background Is Primarily:

• E-commerce SEO

• Enterprise-only SEO

• Content writing–focused SEO roles

Soft Skills & Work Style

• Excellent communication and collaboration skills

• Ability to clearly explain SEO decisions, priorities, and trade-offs

• Strong organizational and prioritization abilities

• Comfortable working in a fast-paced, remote agency environment

• Proactive, accountable, adaptable, and self-directed

Tools & Environment

• Google Search Console

• Screaming Frog (or similar crawling tools)

• WordPress

Work Setup

• Fully remote

• Contractor role (B2B)

• Full-time: 40 hours per week

• Availability to overlap with US Central Time for collaboration

Compensation & Benefits

• $3,500 – $4,000 USD per month

Option A:

• $3,500/month + up to 10% performance bonus

Option B:

• $3,600/month flat (no bonus)

Time Off & Holidays

• 15 days PTO (vacation + sick)

• Growth benefit: +1 additional PTO day for every work anniversary

Paid holidays:

• Good Friday — April 3, 2026

• Memorial Day — Monday, May 25, 2026

• Independence Day (Observed) — Friday, July 3, 2026

• Labor Day — Monday, September 7, 2026

• Thanksgiving Day — Thursday, November 26, 2026

• Day After Thanksgiving (Black Friday) — Friday, November 27, 2026

Company-wide holiday break:

• December 24, 2026 – January 1, 2027

Total time off: 28 days per year