Senior Specialist, Optimization

The purpose of this role is to assist with the planning, reviewing and optimisation of Performance Marketing campaigns whilst supporting the team in reporting and managing client accounts.

Job Description:

Key responsibilities:Focuses on day-to-day execution
Proactively reviews and manages client data to ensure optimal performance on all campaigns
Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
Provide initial insights on campaign trends to executives and planners
Generates campaign reports and is responsible for pacing, QA and trafficking