Job Description

City : Nagpur State : Mahārāshtra (IN-MH)
Country : India (IN)
Requisition Number: 43355

Business Title: Senior Territory Sales Executive – B2B


Global Job Title: Executive


Reports to: Manager


Global Function: Commercial


Global Department: Sales

Role Purpose Statement

To manage the B2B Business (Bakery and Ingredients) in the stated location. They need a close monitoring and Distribution expansion and better focus on infrastructure building. The key responsibility and ownership will bring business growth in the area.

Main Accountabilities

  • To Manage current distribution network

  • Expand distribution network by appointing salesperson to cover uncovered Bakers.

  • To drive Bakery conversion by arranging trials.

  • Expand the range of products from our product list among Bakers buying our Bakery Fats, Ingredients & Margarines.

  • Setting up cold chain distribution for our Whip topping products.

  • Develop the market for achieving year on year growth for the next 3-5 years.
  • Impact/Dimensions

  • To achieve the targeted volume.

  • Will supervise third party employees.
  • Key Performance Indicators (KPIs)

  • To drive automation by using SFA and DMS.

  • Achieve annual Volume on monthly/Qtrly basis.

  • Volume growth over last year in Bakery and Ingredients business

  • Reduce Expiry stock to zero.

  • SFA Usage Hygiene, Number of Customer Visits per Month, Outlet Addition, Focus SKU Volume
  • Major Opportunities and Decisions

    Handling the complex and dynamic changing of rates. Controlling the secondary sales with the prevailing rates.


    The deployment of technical team and utilization of their efforts productively.

    Management/Leadership

  • To have full control of the secondary market & customers and knowledge of competition activities

  • Good market knowledge and team management skill.

  • Basic Baking knowledge application of fats & ingredients both

  • Good negotiating skills

  • Should be a team player, with good product and territory knowledge along with strong communication.

  • Strong analytical ability to interpret data and guide team for achieving desired business results.
  • Key Relationships, Stakeholders & Interfaces

  • Handling of Distributors, Super stockiest, C&FA, Logistics Team etc.

  • Having good market relations and effectively communicate with other support functions, Top Management, and the Marketing Team.

  • Timely reporting
  • Knowledge and Technical Competencies

  • To have the knowledge of Fats & Ingredients.

  • Basic Technical knowledge.

  • Trials to Bakers for conversions with technical team support
  • Education/Experience

  • Graduate, technical application-based knowledge to convert customers. 

  • Work experience should be relevant to Fats & Ingredients for 5 years.

  • Should be proficient in Local Language and Hindi, should also be good in English writing and speaking.

  • Computer knowledge is must.

  • Collaborative, Respectful, Inclusive
    Agile, Empowered, Innovative
    Safety, Sustainability, With Integrity

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