Job Description

Your main goal at Profound

Own organic visibility across classic search (Google/Bing) and AI-powered discovery. You'll improve rankings, traffic quality, and conversion impact ,  while ensuring our clients' content is structured in a way that AI systems can confidently surface and cite.

Responsibilities

Core SEO

  • Build and execute SEO strategies (technical, on-page, off-page) aligned with business goals.
  • Run audits and turn findings into clear, prioritized roadmaps (impact vs. effort).
  • Collaborate with developers to implement technical SEO best practices (indexation, performance, internal linking, structured data).
  • Work with copywriters/strategists to improve content quality, intent match, and information architecture.
  • Track performance and communicate insights using clear reporting and recommendations.

AI Search Optimization (GEO / LLMO)

  • Optimize content for AI features in Search (e.g., in...

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