Job Description
Hi
We are the official distributor of Pashley (UK) in Singapore. We're looking for an experienced SEO content writer to produce a well-researched, buyer-friendly article that compares the price range, quality, and positioning of several premium bicycle brands in the Singapore context.
1) Article Goal
Create a research-backed article that helps readers understand:
Why premium brands cost more (materials, craftsmanship, durability, ride feel, after-sales support)
Where each brand sits in terms of price range + value
How Pashley stands out as a premium, heritage, long-lasting option (without attacking other brands)
Singapore is flooded with cheaper China brands, so the article must help readers answer:
Why pay more, and what do I actually get?
2) Brands to Cover (must include all)
- Pelago
- Bassi
- Soma
- Condor
- Velo Orange
- Surly
- Thorn
- Pashley
3) Target Audience
- Singapore buyers looking to buy a premium bicycle
- Rider...
We are the official distributor of Pashley (UK) in Singapore. We're looking for an experienced SEO content writer to produce a well-researched, buyer-friendly article that compares the price range, quality, and positioning of several premium bicycle brands in the Singapore context.
1) Article Goal
Create a research-backed article that helps readers understand:
Why premium brands cost more (materials, craftsmanship, durability, ride feel, after-sales support)
Where each brand sits in terms of price range + value
How Pashley stands out as a premium, heritage, long-lasting option (without attacking other brands)
Singapore is flooded with cheaper China brands, so the article must help readers answer:
Why pay more, and what do I actually get?
2) Brands to Cover (must include all)
- Pelago
- Bassi
- Soma
- Condor
- Velo Orange
- Surly
- Thorn
- Pashley
3) Target Audience
- Singapore buyers looking to buy a premium bicycle
- Rider...
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