Job Description
Key Responsibilities:
- Develop and implement digital marketing campaigns (SEO, PPC, Social Media, Email Marketing).
- Manage Google Ads and paid advertising campaigns.
- Create and schedule content for social media platforms (Facebook, LinkedIn, Instagram, Twitter).
- Analyse marketing performance and create reports using Google Analytics, Facebook Insights, etc.
- Work on website optimization, CRO (Conversion Rate Optimization), and A/B testing.
- Coordinate with designers and content writers to create engaging content.
- Manage email marketing campaigns and lead nurturing strategies.
- Stay updated on digital marketing trends, tools, and best practices.
- Conduct keyword research to identify high-ranking search terms.
- Optimize website content, meta tags, URLs, and images for SEO.
- Perform on-page and off-page SEO techniques.
- Build backlinks through ethical link-building strategies. <...
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